David González

Senior Consultant

David González, Senior Consultant


David is a veteran executive coach, global talent management expert, former advertising executive and ex-professional motocross racer. He has coached hundreds of executives from around the world and is a recognized leadership and organizational effectiveness expert. His early training came through the Center for Creative Leadership where he served as a Senior Faculty and managed many of CCL’s largest global clients. David holds a Ph.D. in Human Performance Improvement and published his dissertation titled Executive Coaching Effectiveness: The Coachee’s Experience. David is a systems thinker, diagnostician, and master integrator of organizational context and data, including engagement, performance, self- and multi-rater coachee data. He is a strategic leader with a blend of business and human capital experience, a trusted thought partner to senior executives and driven by step level gains for his coachees, their teams, and their organizations. 


A former advertising executive, David managed a variety of major accounts including Amoco, Bud Light, Coca-Cola, Pontiac, H&R Block, and Norwest Banks. David and his team’s campaigns drew attention from The Wall Street Journal, Advertising Age, Brandweek and Adweek. Most recently, David served as an executive in Global Talent Management and Leadership/Organizational Effectiveness positions at Intuitive Surgical and Juniper Networks. David and his teams delivered high-impact, multifaceted, global initiatives that integrated business, talent, and culture strategies. He drove business results through senior leader coaching, innovative learning and leadership, and organizational effectiveness strategies. David strengthened and sustained organizational performance through the continuous development of onboarding, organizational talent planning, performance management, employee engagement, succession, diversity, equity and inclusion, change management, and the development of people leader and executive capabilities. He has impacted a wide array of industry sectors such as:
Advertising, Agriculture, Apparel, Automotive, Healthcare, Education, Finance, Hospitality, Government, Consumer products, Legal services, Telecommunications, Mining and Steel, Oil and Gas, and Veterinary Science.

He lives in San Jose, California with his family yet frequently spends time with family in Argentina, Barcelona, and Sicily. David plays multiple team and individual sports, practices Qigong daily and enjoys spending time in nature, including gardening. 

Coaching Approach

David’s coaching method combines strategies for true collaboration with individuals and teams. His extensive global coaching experiences allow him to connect with people from many cultures and backgrounds. David partners with individuals and key stakeholders to set measurable goals and work thoughtfully to develop executive capabilities, enhance engagement, drive culture and increase overall organizational effectiveness. A pro at spanning boundaries and working across functional organizations, David’s methods unlock organizational innovation, untangle tricky alignment issues, and improve overall company performance.

Facilitation & Teambuilding Approach

David has traveled the world over, speaks multiple languages, and brings a global view and acuity to facilitation and teambuilding. He is highly experienced in tailoring his methods throughout a wide range of industry sectors. His results-driven goals are evident in his high impact workshops as teams and individuals see dramatic performance improvements. 

Relevant Assessment Assignments

  • Deep experience utilizing multiple, highly recognized 360s, including robust interviews to complement quantitative data.  Expert integrator of self-rate behavioral, social, personality, EQ, thinking styles, innovation, and change-based assessments.

Relevant Coaching Assignments

  • Over 2,000 hours of English and Spanish-language coaching to executive leaders in multiple industries and countries across the globe.

Relevant Facilitation & Teambuilding Assignments

  • Veteran facilitator of teams, groups, and leadership development workshops, helping individuals and teams deliver on their results and improve their overall performance.
  • Strong designer and facilitator of custom strategic planning and team functioning processes.

Relevant Diversity, Equity & Inclusion Assignments

  • Leader of global, high-impact inclusion, diversity and equity initiatives aimed at cultivating organizational inclusion, building diverse teams, and ensuring fairness for all.

Education & Professional Affiliations

  • Masters of Science – Creativity & Change Leadership
  • PhD – Human Performance Improvement
  • Selected assessment certifications and qualifications:  Benchmarks Suite (Center for Creative Leadership), CSI, FIRO-B, FourSight Thinking Profile, HBDI, IEI (Index for Emotional Intelligence), KAI (Kirton Adaption-Innovation Inventory), KEYS: Climate for Creativity, Kory Ferry (Voices) 360, MBTI II, TAIS, Situational Outlook Questionnaire